Monday, January 3, 2011

First post of 2011 -- part 2: 2010 commercials

I came across an article on Yahoo!'s TV Blog entitled "The 13 Most Talked-About Commercials of 2010." It was written by Lindsay Robertson and Tara Ariano, and published last Tuesday.

I picked a few videos that illustrate some of the key tools used in the media to attract consumers. You'll notice that all of them use humor and/or star power to promote goods and services.

LOGITECH -- KEVIN BACON




PLANTERS -- ROBERT DOWNEY, JR. (A.K.A. "SHERLOCK HOLMES")




NIKE -- TIGER AND EARL WOODS


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